When prototyping, the chosen ideas are given a form and are substantiated, or 'materialised'. It is imperative to visualise the ideas in order for both participants and 'clients' to share, understand, test and validate them. Complexities and opportunities are explored collectively. The knowledge necessary to qualify the prototype is gathered.
If possible, the prototype is communicated to and/or tested in the field in order to attain feedback. The aim is to conceptualize the ideas and solutions generated in the ideatiation stage. You are working towards being able to bridge the gap between idea and action. For this to happen, the ideas must be given a manifested visual expression others can understand and relate to. All activities in this element will focus on how to build a prototype.